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Restaurant

Bella's Kitchen: 60% More Reservations from Instagram Ads

Bella's Kitchen, a family-owned Italian restaurant, used MakeContent to compete with chain restaurants on Instagram.

60%
More Reservations
$200
Monthly Ad Spend
15 min
Weekly Time
4.2x
ROAS

The Challenge

As a small restaurant, Bella's couldn't afford professional photography or a marketing agency. Their DIY ads weren't performing against bigger competitors.

The Solution

MakeContent helped Bella's create professional-looking ads for daily specials, events, and promotions. The owner creates new ads in minutes between service.

The Results

  • Weekend reservations up 60%
  • Instagram followers grew from 800 to 3,200
  • Catering inquiries doubled
  • First profitable ad campaign ever
"I'm a chef, not a marketer. MakeContent lets me create ads as good as the big chains in the time it takes to prep a salad."
I
Isabella Romano
Owner, Bella's Kitchen

Implementation Timeline

Week 1

Created Brand Kit with restaurant colors

Week 2

Launched first Instagram ad campaign

Month 1

Reservations began increasing

Month 2

60% reservation increase achieved

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